Founded in Ottawa, ON

A Brief company timeline

Excitables Inc.

Incorporated in Fall 1999

We are a privatly held company.

Summer of 2000

Developed by the former Magma Technologies in Ottawa, Excitbles launched its first website.

Fall 2002


Opened its first retail store on Preston St. Ottawa under the name Excitable Fashions.

Fall 2014

Due to high rents and the high cost of running a store, Excitable Fashions was closed and re-opened at its headquarters in Osgoode, Ontario, the rural area of Ottawa, Ontario.

Summer 2018

The store name and website were both changed to Anabellinaâ„¢

2019

Celebrating our 20th anniversary

Fall 2022

Anabellina.com was split into 2 websites. The .ca is for Canadian clients in Canadian dollars, while the .com is for our growing base of international client base in USD.

A new website for anabellina.ca was launched.

A new website for anabellina.com was launched.

These new sites mark the 9th, and 10th websites designed in house, by Excitables Inc, for Excitables Inc.

Fall 2025

A new website was launched. The brand has been given a fresh look. Anabellina Intimates

Excitables Inc. has changed our policies regarding US shipments due to the end of "de minimis." We will NOT pay fees for orders shipped to the USA. It is NOT our responsibility to pay these fees; instead, it is the job of the recipient to pay them upon delivery of their package. Consequently, we have implemented a fee policy that is based on a percentage of your order's value and applies to all US shipments. This fee will remain in effect until the US government revises its policies.